WSQ COURSES (BUSINESS MODULES)
Course Synopsis:
Branding, Marketing and Public Relations come hand in hand for every business. Yet, branding, when done properly would give the business a major advantage and help a business in the long run. Creating a welcoming and relatable brand can boost your business marketing in the long term and social media is the best way to implement branding
Social Media Branding (SMB) focuses on creating a great brand by marketing on Social Media. Participants will learn of the best practices in managing and implementing social media campaigns using an array of social media tools. Learn from case studies, group discussion and practice on the actual social media platforms in this course.
Course Objectives:
On completion of the course, learners will be able to:
- Create professional and attractive online social media presence.
- Plan out social media campaigns to generate more sales.
- Analyse the activeness of your brand.
Modules:
- Branding, Marketing and Public Relations
- Personas based on types of Social Media Users
- Creating Facebook Pages and Post
- Create Captivating Copies(text)
- Social Media Photography, Videography and Live Streams
- Research and Using Hashtags
- Marketing using Facebook groups and Facebook Marketplace
- Social Media campaigns using a content calendar
- Social Media as a Public Relations tool
- Evaluating the Public’s Perception of the Bran
Course Structure:
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| Duration | 16 Hours (2 days) | |||||||||||||||||||||||||||||
| Timing: | 9am – 6pm | |||||||||||||||||||||||||||||
| Mode of Training: | Classroom | |||||||||||||||||||||||||||||
| Schedule: | <Create a link to a PDF Schedule for the WSQ modules> | |||||||||||||||||||||||||||||
| Mode of Assessment | Breakdown Course Components | |||||||||||||||||||||||||||||
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| Course Fee (For Courses Starting after 1st Jan 2022) | ||||||||||||||||||||||||||||||
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| WSQ Funding Requirements |
Create Link for WSQ Page and Overview) LINK funding with www.skillsfuture.sg/funding |
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| AWARD |
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| To Apply |
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| Modes of Payment | ||||||||||||||||||||||||||||||
| Please arrange payment of Application Fees by Cash, Cheque, Inter-Bank Transfer OR Telegraphic Transfer (Wire Transfer):
By Cheque: – Cheque payment should be crossed and made payable to: ACETEK COLLEGE PTE. LTD.
OR By Telegraphic Transfer:
OR By PayNow
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